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	<title>Comments for Shapeshift Interactive</title>
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	<description>Making things simple.</description>
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		<title>Comment on Why Corporate Blogging? by lokimikoj</title>
		<link>http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-17</link>
		<dc:creator>lokimikoj</dc:creator>
		<pubDate>Sat, 22 Sep 2007 06:59:23 +0000</pubDate>
		<guid isPermaLink="false">http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-17</guid>
		<description>Hello 
 
Real nice! Your web site is helpful, Cheers!</description>
		<content:encoded><![CDATA[<p>Hello </p>
<p>Real nice! Your web site is helpful, Cheers!</p>
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		<title>Comment on Why Corporate Blogging? by esteban</title>
		<link>http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-4</link>
		<dc:creator>esteban</dc:creator>
		<pubDate>Mon, 09 Apr 2007 00:13:56 +0000</pubDate>
		<guid isPermaLink="false">http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-4</guid>
		<description>When it comes to corporate blogging, I&#039;m all for tech related blogs that show the guys doing the stuff in the company know what they are doing. Generally, it applies to software but it can be used to share any knowledge in any field.

It&#039;s one of those things that can improve a company&#039;s image with small effort. Of course, it&#039;s a double-edge sword; bad advices or practices might ruin the reputation of a company, so in my opinion it&#039;s best to start small unless you really know what you&#039;re talking about: Specific tips about specific subjects initially, then as the company evolves and you gather more knowledge, sharing bigger things like good practices, strategies, etc.

So, in conclussion, I think it&#039;s a good step forward.</description>
		<content:encoded><![CDATA[<p>When it comes to corporate blogging, I&#8217;m all for tech related blogs that show the guys doing the stuff in the company know what they are doing. Generally, it applies to software but it can be used to share any knowledge in any field.</p>
<p>It&#8217;s one of those things that can improve a company&#8217;s image with small effort. Of course, it&#8217;s a double-edge sword; bad advices or practices might ruin the reputation of a company, so in my opinion it&#8217;s best to start small unless you really know what you&#8217;re talking about: Specific tips about specific subjects initially, then as the company evolves and you gather more knowledge, sharing bigger things like good practices, strategies, etc.</p>
<p>So, in conclussion, I think it&#8217;s a good step forward.</p>
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		<title>Comment on Why Corporate Blogging? by theballa</title>
		<link>http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-3</link>
		<dc:creator>theballa</dc:creator>
		<pubDate>Wed, 04 Apr 2007 06:53:57 +0000</pubDate>
		<guid isPermaLink="false">http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-3</guid>
		<description>Hi Easton, 

thanks very much for the reply. Corporate blogging is still a relatively unknown prospect. I guess it all comes down to what your goals are with the whole thing.

Check in again, we hope to update soon.

Regards,

Johann Schwella</description>
		<content:encoded><![CDATA[<p>Hi Easton, </p>
<p>thanks very much for the reply. Corporate blogging is still a relatively unknown prospect. I guess it all comes down to what your goals are with the whole thing.</p>
<p>Check in again, we hope to update soon.</p>
<p>Regards,</p>
<p>Johann Schwella</p>
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		<title>Comment on Why Corporate Blogging? by Easton Ellsworth</title>
		<link>http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-2</link>
		<dc:creator>Easton Ellsworth</dc:creator>
		<pubDate>Tue, 03 Apr 2007 22:36:32 +0000</pubDate>
		<guid isPermaLink="false">http://shapeshift.wordpress.com/2007/04/03/why-corporate-blogging/#comment-2</guid>
		<description>Come on in guys, the water&#039;s fine!  Glad to see you join the biz blogging ranks.</description>
		<content:encoded><![CDATA[<p>Come on in guys, the water&#8217;s fine!  Glad to see you join the biz blogging ranks.</p>
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